The July total in affiliate commissions was $300,000! That's insane!
Oh, and I forgot to mention, some other affiliates brag that they are the Number #1 affiliate on ClickBank. The last contest they had was in January of 2019, and guess what, even back then, I was hanging around on the leaderboard. I would love to see my spot if they had a contest now!
So, close to $300k in affiliate commissions for July 2020, I guess we know what is working now! Now the burning question is, how much of that is profit? We generally run 25-40% profit at scale with the clean white hat offers. Our simple system works, and we have it all laid out for you in an eight week, step-by-step program.
We do some email collection and remarketing to increase profitability. Times are changing, and we are adapting. Ad cost continues to inch up as more and more marketers enter the space, and big brands such as Ford, Apple, and Verizon are buying up the ads on a lot of the traffic sources we use. It was a big theme at the Traffic & Conversions Summit 2019; that was the first year that digital marketing outpaced traditional advertising. So, you can count on more marketers, more big brands, and us as marketers will have to adapt. We have to be stealth with our tactics and copywriting, not to mention we need killer offers with excellent payouts.
Let’s have a look at our system in from a 30,000-foot view:
Have a look at the mind map. I know it seems complicated, but I will break it down step-by-step.
Here is an explanation. You will be running WHITE HAT, cost per acquisition offers, basically, digital and physical "CPA" products. Sound familiar??
We buy traffic on several different
traffic sources, and we get paid when we send a customer who either purchases a product or submits a form (a lead). These offers convert well as the companies we work with are master funnel builders, and for the leads, the prospects simply fill out a form without making a purchase.
What is
WHITE HAT? It merely means that in affiliate marketing, the offers are legit companies that do legit business and are allowed on the various traffic sources we use.
THE TRADITIONAL CPA MARKETING MODEL
Traditional Affiliate Marketing still works in 2020, and we will teach you what is working now. Obviously, it's a significant revenue generator for us to this day. It's a simple model with a lot of little tweaks and programming that make it profitable. We will continue to teach the method and make a lot of profit with it.
Some flaws are relatively obvious:
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You only have one chance to get the sale or conversion.
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After you get the sale or conversion, the advertiser now has that lead and can market to them over and over.
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It's hard to increase your profit because you can't typically retarget them or market to them again. Sure, you can tweak your landing pages or quiz, but people will swipe them, and it doesn't give you a competitive advantage.
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You are only reliant on one offer or product.
Hopefully, this making sense? It's been a great model for use for nearly five years, but recently we have found a better way. Every year we have to pivot to remain super-affiliates, and 2020 is a time for a change in digital marketing. The cost of ads continues to rise, and more and more marketers enter the space every day. In 2019, money spent on digital marketing surpassed traditional advertising
The BIG DOGS like Apple, Toyota, and Sony are catching on quickly, and guess what; they have more money to spend on ads then us affiliate marketers. So, as ad costs rise, how do we stay profitable with the model above? Pay bumps and optimization will only get you so far. The DES team has come up with what we call, a Digital Entrepreneur System™
Let's take a minute to discuss this. It looks complicated, but it's not. I will walk you through the entire system step-by-step.
One thing is for sure; you can see many more opportunities for the customers to be a lead or conversion. We are buying high-quality traffic, and the users on Facebook and Pinterest love the offers. Almost all our ads get high relevance scores, and we rarely get a negative comment. How is that for a change of pace.
White Hat, Happy Customers, and Many Offers' The DES SYSTEM™
We focus on getting quality conversion traffic, and we get them on to a very well-crafted website with lots of offers. The profitability is much higher because there are so many more ways to generate leads and make conversions. The traffic or people coming from the traffic sources are loving the interactive landing pages we set up, and it's been a highly profitable system for months now. We get thank you emails from customers every day!
The best part is our partners are continually bringing in new products, and when one gets tired, we have many more waiting in line to test. It's an Evergreen System that produces excellent profits day after day. All we do is buy high-quality traffic and test and tweak offers on our websites. The customers check their email and buy every day; it's crazy!
We buy high-quality traffic primarily on
Facebook; it's been the honey hole for years, but
Pinterest, Native
Ads, and
Google Display Network works for our system. There are many other traffic sources out there that might be worth testing, but keep in mind there is a chance that the traffic might be low quality or even "bot" traffic, which is fake traffic.
Profitability can be tight when a percent of the
traffic coming to your site is junk. Other issues with low-quality
traffic sources include a low amount of traffic and very few targeting options. For the
DES system to work, you need buyers, and people are buying more and more on their phones today than ever before.
We have found Facebook and
Pinterest have people that are itching to buy now! We build a site that is like a virtual online mall of high converting offers, get them over to our world, and watch the sales roll on all day and night!
Sounds pretty cool, huh?
Think of a bakery with only one oven, and what happens when it breaks? There will be some disappointed, hungry customers for the morning rush. One part of the system goes down, and everything stopped. We have experienced busted offers many times in affiliate marketing. A hot offer gets paused for whatever reason, and there goes your income stream. All that hard work making landing pages, ads, and writing convert copy went down the toilet.
Let's look at the bakery shop example. This problem could be easily solved if the kitchen had more than one oven, similar to the
DES model. The mall has more than one store. In the past, a visitor would land on an
advertorial,
quiz,
VSL, or
form fill. Good luck trying to get them to buy or check out five or more offers. We have 20 plus storefronts in our mall, and people love to buy and shop.
Back in the day, you have to get a
"pay bump" to leverage an increase in pay. With the
DES system, just like in a mall, you can swap out offers that pay more. Imagine going to your local mall and have a bunch of stores like the Dollar Store and Payless Shoes and you make X amount. Then you decide to "kick-out" the cheapo stores and bring in Gucci and Louis Vuitton, well I think you know where the higher profit margins are.
You are the landlord and can put whatever stores you want in your virtual mall, and about
25-30% of our customers visit the mall every day.
You are promoting White Hat Offers that people want, all the offers are re-proven and tested by the DES Team.
We have run our share of
"top offers" from affiliate networks over the years, and let's just call it "aggressive" or "questionable."
I'm sure you have seen some diet plan deals, casinos, iPhone giveaways, and computer virus offers. These are risky and will get your accounts banned on legit
quality traffic sources like
Facebook, and you could potentially be looking at a lawsuit as well. Could you imagine if this happened to you? We like to focus on traffic and handling the marketing aspect only. The sites we build are
long-term assets that are sellable and can potentially rank in
Google.
We also collect emails and can remarket and retarget the visitors, which adds the
LTV or Long-Term Value of the customer.
The new
DES method involves a site with quizzes, email collection systems, advertorials, content, and value-added products that people love and use to solve problems.
The best part is that we don't have to handle any of the annoying customer service or deal with fulfillment and suppliers. You build a MOAT around competitors by having many profitable offers in your online mall, and you can swap and split test to find the best-performing ones.
The
TRUTH is if you have a
profitable campaign, the lazy affiliates will steal it and rip off your campaign.
It happens all the time. I have an entire playlist on my
YouTube dedicated to spying on competitors and spy tools. I love spy tools, but let's be real here, they can work for and against you! It's a race to get the most conversions before the market is saturated, and it's no longer
profitable.
Affiliate Managers tend to favor strong affiliates and might spread the word that a campaign is converting. I have seen it over and over again. No campaign will last forever.
So, here's a question for you:
What is your USP or your unique selling proposition? Also known as a competitive advantage. People can rip off your landing pages, ads, angles, etc. Having the ability to swap out the stores in your online mall and being able to run 20-30 offers all at once gives you that shield. You are also gathering some emails, and over time you will build up a massive list of buyers that will increase your profitability.
The DES system is way bigger than we imagined. I pride myself on putting out over 400 quality videos on my YouTube and close to 100 valuable blog posts. Producing content is not easy, and you should be glad it's not because I am sure you heard, "If it were easy, everyone would be doing it."
I know some
black hat guys personally who say their methods are no longer working, and I know a lot of Shopify e-commerce guys who say their stores are barely turning a profit. Newbies are confused and typically lose more money than they make. The
DES team realized it was time to show the system of the future for affiliate marketing.
The
DES Model is a
game-changer, solving all the problems of affiliate marketing 1.0. The team debated for months whether to "let the cat out of the bag" on this method, but it works so well we felt obligated to let in a few select students and share the secrets. It's not an easy system to grasp; there are many moving parts, which is good because we don't want everyone and their brother to know about this method.
Beta Students Week #4 Success
Ross has been perfecting the method, and I have been working on the free course, the paid program, and the system to deliver it accurately. We have easily invested six-figures in time, research, and development to bring you the very best. The DES System is the best course on the market. I spent over $7000 in other people's programs and went through them; just to make sure we have the best of the best!
NOW ARE YOU READY TO LEARN ABOUT THE PROGRAM?
An 8-week training program that teaches you step-by-step how to build a system with white hat offers that generate money day in and day out.
You will get EVERYTHING you need to become a lead and purchase generation machine and become profitable in affiliate marketing. Our course is the perfect program to take you from inception to a real-world money-making system.
Let's Go Inside The Digital Entrepreneur System™
I have created a couple of online classes before, but this is by far my best one yet. Most people don't understand the work it takes to create the best in the class program, and I am passionate about teaching and making this the perfect course. If you are going to invest in my team and me, I want to make one hundred percent sure that you get many times the value that you paid. I will gladly put my name on this program, as I am sure it is the best on the market.